69. A person continuously watches media coverage of a crime that occurred at their school while they were present. Over time, the way they recall the incident changes. What is an explanation for why this occurs?
Answer: B
Rehearsal or repeated presentation by other sources causes the memory to be recalled differently.
Repeated exposure to media coverage can lead to alterations in how the memory of the crime is recalled. This phenomenon occurs because each time the individual engages with the media, they may integrate new information or interpretations that shift their understanding of the original event.
A) The significance of the incident deteriorates over time, and new memories replace the original memories that are associated with the incident.
This option suggests that the importance of the incident diminishes, leading to a replacement of memories. However, it does not accurately account for the external influence of media which actively reshapes memory through repeated exposure, as described in the scenario.
B) Rehearsal or repeated presentation by other sources causes the memory to be recalled differently.
This option correctly identifies that repeated exposure to the same information can modify how memories are recalled. Media coverage serves as a form of rehearsal, influencing the individual's original memories by introducing new narratives or emphasizing certain details, thus altering their recollection over time.
C) The cognitive load is too heavy, and the individual consciously alters the memory as a coping mechanism.
While cognitive load can impact memory, this explanation suggests a conscious alteration of memory, which is less likely in this context. The changes in memory are more likely due to external influences rather than a deliberate coping strategy.
D) The individuals memories are reconstructed to fit their own cognitive schema associated with the incident.
This option implies the individual reshapes their memories to align with their existing beliefs or frameworks. Although schema can influence memory, the primary factor in this context is the repeated media exposure, making this option less relevant to the situation described.
Conclusion
The correct answer, B, highlights the significant role of media in shaping and altering memory recall through repeated presentations. Other options fail to adequately explain the specific impact of media coverage on memory, focusing instead on internal cognitive processes or diminishing significance, which do not align with the context of the question.