14. Based on details in paragraph 9, which generalization can be made about Brannick's Superstore?
Answer: D
Brannick's is concerned about the way consumers perceive the company.
Brannick's Superstore has made revisions to its construction plans in response to community concerns, indicating an awareness of consumer perception and the importance of maintaining a good relationship with potential customers. This suggests that they are focused on how their actions may affect their image in the eyes of the community.
A) Brannick's is concealing its frustrations with the Antrim Zoning Commission.
This option incorrectly implies that Brannick's is hiding its feelings about the Zoning Commission. Instead, the company is openly addressing community concerns and has made adjustments to its plans, showing transparency rather than concealment.
B) Brannick's is considering adapting construction plans for other superstores.
This option suggests broader implications about future superstores that are not supported by the text. The extract specifically discusses the adaptation of construction plans for this particular location, indicating a localized response rather than a general strategy for other stores.
C) Brannick's is concerned that its new superstore will hurt future profits.
While Brannick's is mindful of consumer perception, this option incorrectly focuses on profits rather than the company's image in the community. The text highlights their desire to avoid a feud with potential customers, which indicates a priority on consumer relations over direct profit concerns.
D) Brannick's is concerned about the way consumers perceive the company.
This choice is accurate as Brannick's has altered its plans to address neighborhood concerns. Their willingness to compromise demonstrates a commitment to maintaining a positive image and relationship with the community, which is essential for their success.
Conclusion
The correct answer is D because it accurately captures Brannick's proactive measures to address community concerns and enhance their reputation. Options A, B, and C misinterpret the intentions and focus of Brannick's actions, which center around consumer perception rather than frustrations with the zoning authority or profit motives.