15. Which of the following phrases from this infomercial contains instructions on how to use the advertised product?
Answer: A
Slip on our patented heat-deflecting mitten
The phrase "Slip on our patented heat-deflecting mitten" provides clear instructions on how to use the dairy McGrabs product, indicating the first step a user should take to utilize it effectively.
A) Slip on our patented heat-deflecting mitten
This option directly instructs the user on how to start using the product by putting on the specific mitten designed for handling dairy products. It emphasizes the action that needs to be taken, which is essential in instructional content.
B) No longer worry about your film, sweaty grip destroying your cheeses or your butter
While this phrase addresses a concern that the product alleviates, it does not provide any specific instructions on how to use the product itself. Instead, it focuses on the problems users face rather than the actions they need to take.
C) Bringing you a brand-new piece of equipment for your home food station
This option describes the introduction of the product but does not contain any instructions on how to use it. It serves as a promotional statement rather than a directive for the consumer.
D) Leaving your fingerprints in that hard stick of butter
This phrase highlights a problem associated with using dairy products but does not offer any guidance on how to use the dairy McGrabs. It merely states a consequence of improper handling without providing actionable steps.
Conclusion
The correct answer, "Slip on our patented heat-deflecting mitten," is the only option that offers a clear instruction on using the advertised product. All other options discuss issues or provide background information without offering specific guidance, making them ineffective for instructional purposes.